Type:
outreach

Amount Requested:

5233.00 DOT

21305.06$

Proposed on:
Sept. 29, 2023
Proposal Awarded on:
Oct. 31, 2023
Expected Delivery
July 24, 2024
Actual Delivery:
None

Status:

In progress – on time

A French content hub for Polkadot Ecosystem

by Patrice – Tendances Crypto

Summary:

France is showing increasing interest in the web3, and major French brands are developing strategies to integrate this new sector (Carrefour, Axa, Adidas, PMU, etc.). However, they have limited knowledge of Polkadot at the moment. There are two main reasons for this: there is very little regular content about Polkadot in the French media, and there is also a lack of support for companies looking to enter the Polkadot ecosystem. To address this issue, it is necessary to create a true hub of French content to promote Polkadot and engage in a B2B approach to attract projects that can utilize Polkadot's technology. This approach will have five aspects: 1.A weekly newsletter on governance. 2.A monthly newsletter on ecosystem news. 3. A weekly thematic article. 4. A chatbot that will use information from the articles and official Polkadot documentation, as well as parachains, to answer readers' questions. 5. LinkedIn posts to build a B2B audience.

Current Progress and Comments:

A long lasting media proposal that seeks to increase the development of the Polkadot brand and its related projects to the French speaking world. For some time, the French speaking community has only consumed localized media and it seems like it pushes for proposals like these are a way to push Polkadot content to this demographic. This is an extremely limited media proposal only open to their own website and their linkedin page (as of November 20th still unavailable). Youtube hasn’t produced content on the same date. X’s spaces have shown some activity but the objective of 20 viewers (low impact objective) has only been met by a handful of them.